CREATIVE CONCEPTS
A look at what’s possible
Explore how a brand idea can take shape across campaigns, social content and digital experiences
Self-initiated concepts for fictional brands, created to explore different creative directions
VELUNE
Fashion & ecommerce
An editorial fashion campaign carried through an online store and Instagram carousel
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The brief
Give a contemporary fashion label a recognisable look across its store and social content
The creative decision
Build the campaign around clothing in motion, then give each format a different crop, message and purpose
The intended journey
An Instagram carousel introduces the collection; the store lets visitors explore the pieces and choose a size
FORMA
B2B campaigns & websites
A manufacturing campaign connecting a LinkedIn ad with a straightforward project enquiry
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The brief
Help a manufacturing business explain its offer and make the first enquiry more useful
The creative decision
Put the component at the centre of the story, pairing close-up detail with an invitation to share project requirements
The intended journey
A LinkedIn ad leads to a service page where buyers can describe the component, add quantities and upload a drawing
Proposed content plan
Explain manufacturing services, materials and the information needed for a quote. Support those pages with answers about drawings, quantities and project enquiries
Different audiences, different approaches
Four more directions for hospitality, audio, beverages and mobility. Select any image to explore the details
VORA
Product launch & digital design
An audio launch pairing a product website with a campaign built around everyday listening
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SORA
Hospitality & social campaigns
A slower pace of travel, expressed through social stories and a mobile stay enquiry
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ZESTRA
Brand expression & social content
A bright citrus identity brought into flavour discovery, social posts and a Reel concept
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MADAR
Arabic campaigns & digital experiences
An Arabic chauffeur campaign linking a Facebook ad to a mobile service page and WhatsApp enquiry
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What could we create for your business?
Tell us about your business and what you have in mind